LeBron James - sponsored tweets is worth $140K

Lebron James is currently one of the best basketball player in the planet today. He has over 23.2 M followers on twitter.



So do you want Lebron to tweet for your company or product? Well all you need is to prepare atleast $140,000.

According to Darren Rovell of ESPN, Lebron James has the highest ever value of any U.S athlete if Twitter followers are to be the basis


Online company Opendorse, as per Rovell, said each tweet from the King has a media value of $139,474.

Opendorse, as Rovell wrote, specializes in executing and monetizing digital and social media campaigns for athletes.

“We’re basically saying that the value of one LeBron tweet is worth $140,000,” said Opendorse CEO Blake Lawrence. “And with that, you will reach 23 million people. It would cost you five times more to reach that many people with a TV ad.”